
If you’ve checked the tech blogs lately, they’ve been buzzing about a next generation iphone that came to light after an Apple employee lost the prototype at a bar. Tech blog, Gizmodo apparently bought the device for $10,000 to take it apart and break the news on it for the sake of a few advertising dollars and a spotlight for a few days on the other tech blogs.
It’s an issue of morality & integrity that I think is unfortunately lost on a lot of our culture. Apparently Gizmodo is also on the bandwagon of moral degradation too. But I am curious what would have happened if Gizmodo had just given the device back to Apple instead of knowingly purchase stolen property to exploit?
Now, I have a lot of respect for Apple over their decision to ban porn applications on their app store. A decision that I think actually embodies the philosophy of Google’s to “not be evil” better than Google has done themselves. In this they have proven a moral stronghold when they could have easily chosen otherwise.
Bridges torn down instead of built up.
I am not sure what would have actually happened if Gizmodo had just given the device back, but I am sure that bridges would have been been built instead of torn down. Now you have Cupertino upset over the issue. Not because their device was leaked, but because of the lack of respect that has been shown them on behalf of the tech blogs in the face of the massive security measures usually taken by Apple to keep things under wraps till a launch date or press conference.
I will admit I am an idealist. I think a person or company should be respected in regards to information like this.
If the device had been given back, Apple would have taken notice. I do not think that they would have been left out in the cold either when the device was actually launched. Apple likes to do things differently which is well-known. An uncommon company like them would have also probably been uncommonly grateful as well.
Meet the Press.
Gizmodo hasn’t always been the giant tech blog that it is today. Now it sits in the ranks of TechCrunch, Engadget and Lifehacker with millions of page views every month. But Gizmodo has made it clear that they are the same caliber of journalists that made us hate printed media, blood-sucking journalists that are out to exploit anyone and anything for the bottom line. Of course that’s what makes the page views. That’s what pulls in the advertising dollars. That’s how you make a name for yourself. Exploitation.
It’s also why Gizmodo has been deleted from my feedreader as of late as well as other blogs that have done the same thing.
There are a lot of news organizations out there. There are some really good tech blogs that I still enjoy reading, ones that haven’t “sold out” to get ahead of the game through buying stolen property. I hope Apple shows grace to you. I hope forgiveness is a part of their language. The fact that this was a knowingly unreleased product, any judge in their right mind would rule in their favor, regardless of whether a police report was filed or not.